▾ G11 Media Network: | ChannelCity | ImpresaCity | SecurityOpenLab | Italian Channel Awards | Italian Project Awards | Italian Security Awards | ...
InnovationOpenLab

Total Expert Releases Engage SMS 2-Way Text Messaging, Empowering Lenders to Connect with Customers in Real Time

Total Expert, the FinServ leader in customer engagement software, today launched Engage SMS, a purpose-built text messaging tool that enables lenders to create compliant, two-way conversations with th...

Business Wire

Purpose-built two-way SMS tool uses data-driven automation to power human-to-human conversations that meet regulatory requirements

MINNEAPOLIS: Total Expert, the FinServ leader in customer engagement software, today launched Engage SMS, a purpose-built text messaging tool that enables lenders to create compliant, two-way conversations with their customers in real time to build loyalty and drive conversions. Engage SMS gives lenders an easy way to communicate with customers through one of the most widely accepted forms of communication, using their mobile device, laptop, or desktop to initiate and respond to borrowers quickly.

Engage SMS allows lenders to integrate the proven effectiveness of SMS messaging into the automated customer Journeys of the Total Expert platform, providing additional touchpoints that keep conversations moving forward. Lenders can segment contacts and automate initial outreach through personalized bulk messages—and seamlessly step into one-on-one conversations when customers respond. The conversational two-way SMS gives customers an authentic, human-to-human feel that has been proven to drive up to 98% open and 45% response rates.

“In order to meet rising consumer expectations, it’s essential for financial institutions to elevate their communication with customers,” said Joe Welu, Founder and CEO of Total Expert. “Engage SMS combines automation with human interaction to help our customers meet consumers whenever and wherever they are with personalized conversations. By infusing the dynamic capabilities of SMS into the Total Expert platform, we are enabling sales and marketing teams to create better customer experiences, deepen relationships, and ultimately win customers for life.”

Engage SMS is purpose-built for financial institutions with safeguards included to resolve compliance concerns. Built-in guardrails ensure compliance with the Telephone Consumer Protection Act (TCPA), and guidance to register organizations’ 10-digit phone numbers (10DLC) with The Campaign Registry to whitelist them, ensure optimal deliverability, and provide contacts with a simple and visible option to opt out of messaging.

The seamless integration of Engage SMS within the Total Expert platform allows users to weave SMS messaging into new and existing automated Journeys to provide additional touch points and a more dynamic customer experience. This creates a prime channel for rapid customer responses while ensuring that every conversation is accessible within the Total Expert platform or mobile app, so no opportunity is ever missed or misplaced.

“Our team has been using Engage SMS for a few months and we’ve noticed there’s a more immediate response back from our borrowers,” said Dan Rogers, Regional Manager and SVP of Mortgage Lending at Rate. “That one-to-one engagement is exactly what we want.”

For more information about Total Expert Engage SMS, visit TotalExpert.com/EngageSMS/.

About Total Expert

Total Expert is the purpose-built customer engagement platform trusted by more than 200 financial enterprises. Total Expert unifies data, marketing, sales, and compliance solutions to deliver the perfect customer journey across every financial milestone—in any market. Total Expert turns customer insights into actions that increase loyalty and drive growth for modern banks, lenders, credit unions, and insurance companies. Total Expert is now available for purchase on the AWS Marketplace and Salesforce AppExchange.

Fonte: Business Wire

If you liked this article and want to stay up to date with news from InnovationOpenLab.com subscribe to ours Free newsletter.

Related news

Last News

How Austria is making its AI ecosystem grow

Always keeping an European perspective, Austria has developed a thriving AI ecosystem that now can attract talents and companies from other countries

Sparkle and Telsy test Quantum Key Distribution in practice

Successfully completing a Proof of Concept implementation in Athens, the two Italian companies prove that QKD can be easily implemented also in pre-existing…

Dronus gets a strategic investment by Eni Next

Eni's VC company invest in the Italian drone company to develop new solutions for industrial plants monitoring

Technology Reply wins the 2024 Oracle Partner Awards - Europe South Innovation

Oracle recognizes Technology Reply’s ability to develop and deliver pioneering solutions through partnering with Oracle

Most read

How Austria is making its AI ecosystem grow

Always keeping an European perspective, Austria has developed a thriving AI ecosystem that now can attract talents and companies from other countries

The Wright Way Enterprises Launches New Website, Celebrates First of Three…

The Wright Way Enterprises (TWW), a burgeoning leader in cybersecurity and consulting services, is thrilled to announce the launch of its newly redesigned…

Harvest Group Acquires Bold Strategies, Inc., Expanding Media and Shopper…

#acquisition--Harvest Group, a national integrated commerce agency, today announced its acquisition of Bold Strategies, Inc. (BOLD), an eCommerce, shopper…

Mr. Cooper Completes Acquisition of Flagstar’s Mortgage Operations

Mr. Cooper Group Inc. (“Mr. Cooper”) announced today that it has closed the previously announced acquisition of Flagstar Bank N.A. (“Flagstar”)’s mortgage…

Newsletter signup

Join our mailing list to get weekly updates delivered to your inbox.

Sign me up!