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The Future of Life Insurance is Here: Oneday’s Agent-First Platform and Products Hit the Canadian Market

Oneday, a leading third-party administrator in the Canadian life insurance industry, today announced the full-scale launch of its proprietary technology platform, Oneday Pro, designed to transform how...

Business Wire

TORONTO: Oneday, a leading third-party administrator in the Canadian life insurance industry, today announced the full-scale launch of its proprietary technology platform, Oneday Pro, designed to transform how insurance agents and agencies conduct business in the digital age.

Located just outside Toronto, Oneday has partnered with Humania Assurance to underwrite its suite of simplified-issue life insurance products that require no medical exams while delivering decisions in just 24 hours—a significant advancement in an industry still dominated by lengthy application processes.

"We built Oneday with a singular focus: helping life insurance agents scale their business with less effort," said Josh Teixeira, CEO of Oneday. "Our agents tell us they're spending too much time navigating outdated systems and waiting for underwriting decisions. Oneday Pro addresses these pain points directly, offering a true 'agency in a box' solution."

One Questionnaire, One Day, One Platform

Oneday's streamlined approach enables agents to have applicants complete just one comprehensive questionnaire. Based on the health information provided, the system automatically determines eligibility for one of the company's five proprietary products: Day 1, Day 1+, Signature, Deferred+, and Guaranteed+. This simplified process eliminates the traditional multi-form approach and medical exam requirements that slow down application processing.

The platform also features built-in ID verification, adding an additional layer of security and compliance while maintaining the streamlined application process.

"While other companies in Canada continue to rely on legacy systems with complicated navigation and lengthy approval processes, we've built Oneday Pro from the ground up with agent experience as our north star," said Carson Lee, Software Engineer at Oneday. "The result is a platform that dramatically reduces administrative burden while accelerating revenue generation for our partners."

Technology That Empowers Agents

The Oneday Pro platform stands in stark contrast to the fragmented, outdated systems prevalent throughout the Canadian insurance industry. Key advantages include:

  • Simplified Application Process: One universal questionnaire replaces multiple forms
  • Integrated ID Verification: Secure identity confirmation built directly into the application flow
  • Rapid Decisions: 24-hour turnaround on applications versus industry averages of weeks
  • Intuitive Interface: Modern design that requires minimal training
  • Complete Business Management: Tools for case tracking, client management, and agency oversight
  • Upcoming AI Integration: Advanced features in development to instantly pre-qualify clients for specific products

Agent-First Philosophy

"What makes Oneday different is our unwavering commitment to agents and agencies," added Brynn Lansdown, Head of Policy Administration for Oneday. "We recognize that professional agents are essential to helping Canadians make informed insurance decisions. Every feature in Oneday Pro was developed based on direct feedback from working agents.”

Strategic Partnership with Humania Assurance

As the underwriter for Oneday's innovative product suite, Humania Assurance plays a critical role in this industry advancement.

"Our partnership with Oneday represents the future of life insurance distribution in Canada," said Valerie Le Roux, Vice President of Product and Partnerships at Humania Assurance. "By combining Oneday's cutting-edge technology platform with our underwriting expertise, we're creating a more accessible, efficient insurance experience that benefits both agents and their clients. This collaboration aligns perfectly with our commitment to making insurance accessible to all."

About Oneday

Oneday is a Canadian third-party administrator specializing in simplified-issue life insurance products underwritten by Humania Assurance. Through its Oneday Pro platform, the company offers agents and agencies a streamlined approach to selling and managing life insurance policies with no medical requirements and 24-hour decision. For more information, visit www.onedaypro.co for agents, and www.onedayinsurance.ca for consumers.

About Humania Assurance

With over 150 years of history, Humania Assurance is a Canadian mutual company recognized for its personalized approach and distinctive customer experience. It offers a range of life, disability, critical illness, and travel insurance products, with a mission to make insurance accessible.

Supported by a strong network of partners and driven by a culture of continuous innovation, Humania stands out for its ability to design personalized insurance solutions that evolve with the needs of individuals, families, and organizations.

Its vision: create tailor-made insurance solutions to have a positive impact on people's lives.

Fonte: Business Wire

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