Zendesk Users Report a 43% Lower Total Cost of Ownership than Salesforce According to Nucleus Research Report

#ROI--Nucleus Research published a report assessing Zendesk user’s experience with the CRM platform to determine the incremental value of transitioning to Zendesk from Salesforce Service Cloud. Zend...

Autore: Business Wire

MIAMI: #ROI--Nucleus Research published a report assessing Zendesk user’s experience with the CRM platform to determine the incremental value of transitioning to Zendesk from Salesforce Service Cloud. Zendesk users reported the platform’s ease of use, platform adaptability and agility, and value delivered relative to cost were the primary components driving their selection. Nucleus found these attributes translated to faster time to value, a 43 percent reduction in TCO, and elevated customer experience management.

“Zendesk is a solution that is well-equipped to help organizations navigate the growing complexities of providing elevated customer experiences. As business demands evolve, Zendesk's solutions can adapt swiftly and effectively,” said Senior Analyst Cameron Marsh. “The CRM platform is a value-driven option for organizations aiming to balance financial sustainability with best-of-breed customer service functionalities. Just as Salesforce has established itself as a frontrunner in the CRM market through its feature-rich offerings, Zendesk similarly holds its ground in the customer experience field, offering a blend of functionality, adaptability, and cost-effectiveness.”

Primary components that drove user’s selection of Zendesk include:

To read the full Nucleus report, click here.

About Nucleus Research

Nucleus Research is the recognized global leader in ROI technology research. Using a case-based approach, we provide research streams and advisory services that allow vendors and end users to quantify and maximize the return from their technology investments. For more information, visit NucleusResearch.com or follow our latest updates on LinkedIn.

Fonte: Business Wire


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