ContextIQ's award-winning Copilot brings scene-level, contextual video intelligence to CTV planning and activation

MOUNTAIN VIEW, Calif.: Anoki AI, the video AI company, today announced that ContextIQ, its AI-native CTV planning platform, has been named “AI Marketing Copilot of the Year” in the 9th annual MarTech Breakthrough Awards. The recognition validates Anoki’s pioneering approach to AI, which understands what is actually happening inside streaming video, scene by scene - giving advertisers unprecedented transparency and control over where their ads appear.

For years, the industry treated context as a set of genre labels and keyword tags. Anoki treated it as a video understanding problem. The result is ContextIQ, the multimodal AI platform that reads streaming video the way a person watches it: the visuals, the audio, the dialogue, the objects on screen, the emotional tone, and the shape of the story.

Search engines understand web pages. Anoki’s ContextIQ understands video.

Copilot turns that scene-level understanding into actionable CTV planning and media strategy. Media buyers describe what they want in free-form natural-language or prompt using their own video creative. Copilot returns recommendations grounded in what is actually on the screen.

"Copilot builds on the depth of context our team already brings to CTV, giving us scene-level transparency instantly,” said Mike Treon, Head of CTV & Video Strategy, PMG. “That ability to drill even further into precisely what we’re buying against strengthens how we approach insights and targeting, and is another example of how we’re continuing to drive better outcomes for our clients."

Two core capabilities anchor the experience:

• Creative Analyzer reads more than a dozen distinct scene elements from the advertiser’s own video creative - visuals, audio, dialogue, objects, emotional tone, narrative structure and more - and surfaces a CTV recommendation mapped to the brand’s video creative for scene-level adjacency, brand suitability and sentiment.
• Brief-to-plan prompting accepts natural-language requests, from brand and product name to strategic briefs or full RFPs, and returns contextually matched scenes aligned to brand pillars and product goals. Buyers can refine the plan through a conversational interface that understands CTV planning like a human expert.

Copilot is available to Anoki partners, allowing marketers to instantly experience its planning capabilities. Marketers can begin with a creative or campaign brief, discover contextually matched scenes, apply brand suitability requirements, understand available scale and generate an activation-ready media plan. Every recommendation arrives with a clear rationale explaining why a scene fits the brand, scene previews that show the actual content an ad would run against, and the scenes filtered out under brand safety guidelines. Buyers can evaluate the environment and refine targeting before committing media dollars, while forecasts provide visibility into available scale. A brand can easily activate the scene tags across premium CTV partners and key supply side platforms, with execution choreographed according to the agency’s direction.

"Copilot turns video understanding into actionable CTV strategy. Every planning decision is grounded in what's happening on the screen. ContextIQ is the evolution beyond genre labels and keyword tags that tell us what's actually happening on screen, scene by scene, story by story, even in live environments," said Raghu Kodige, Founder and CEO of Anoki.

About Anoki AI

Anoki is an AI company advancing the connected TV ecosystem through contextual video intelligence. Its platform, ContextIQ, analyzes video at the segment and scene level to enable brand-suitable advertising and structured activation across streaming environments. By bringing clarity and scalability to live and on-demand programming, Anoki helps publishers unlock value while enabling advertisers to engage audiences responsibly. For more information, visit anoki.ai or request access to Copilot.

Fonte: Business Wire