▾ G11 Media Network: | ChannelCity | ImpresaCity | SecurityOpenLab | GreenCity | Italian Channel Awards | Italian Project Awards | ...
InnovationOpenLab

Juniper Research: CPaaS Market Leaders Revealed in Juniper Research Competitor Leaderboard for 2024

#cpaasmarket--Juniper Research’s new Competitor Leaderboard for CPaaS (Communications Platform-as-a-Service) vendors reveals the messaging service providers best prepared for CPaaS disruption. The r...

Business Wire

BASINGSTOKE, England: #cpaasmarket--Juniper Research’s new Competitor Leaderboard for CPaaS (Communications Platform-as-a-Service) vendors reveals the messaging service providers best prepared for CPaaS disruption.

The robust methodology assessed a broad selection of 22 leading CPaaS platforms; scoring them on product strength and positioning, plus capacity and capability. This included their market presence and the depth of value-added services offered, such as messaging routing and fraud detection services.

The leading 3 platforms for 2024 are:

  • Infobip
  • Sinch
  • Twilio
  • Still High Growth, but . . .

    The new report also forecasts SMS business messaging traffic via CPaaS platforms will rise from 400 billion in 2023 to 498 billion in 2024; an annual growth of 24%.

    Whilst very buoyant, this growth is a slowdown from an exceptional 33% the previous year. The report predicts increasing international SMS business messaging termination rates, driven by growing levels of fraud in SMS networks, will drive many enterprises to abandon SMS as a communication channel entirely; reducing demand.

    An extract from the new report, Global CPaaS Market 2024-2028, is now available as a free download.

    The report recommends to combat fraud and rising prices, leading CPaaS platforms must create whitelists of messaging aggregators to remove fraudulent players in the ecosystem. In addition, they must implement self-regulated A2P SMS prices to counter rising costs for enterprises.

    Research author Sam Barker remarked: “The three leading platforms have excelled at providing fraud mitigation capabilities to enterprises. We also expect these platforms to be amongst the first to introduce aggregator whitelists to reduce fraud and offer cost-efficient SMS termination prices. In turn, they are well positioned to set themselves apart via pricing of this key CPaaS service.

    About the Research Suite

    The new research suite offers the most comprehensive assessment of the CPaaS market to date, including insightful market analysis and in-depth forecasts for 60 countries. The dataset contains over 280,000 market statistics within a five-year period. It includes a ‘Competitor Leaderboard’ and an examination of current and future market opportunities.

    View the CPaaS market research: https://www.juniperresearch.com/research/telco-connectivity/communication-services/cpaas-research-report/

    Download the free sample: https://www.juniperresearch.com/resources/whitepapers/whitepapershow-ott-and-rcs-will-accelerate-cpaas-in-2004/

    Juniper Research has, for two decades, provided market intelligence and advisory services to the global telecommunications sector, and is retained by many of the world’s leading network operators and communications platforms.

    Fonte: Business Wire

    If you liked this article and want to stay up to date with news from InnovationOpenLab.com subscribe to ours Free newsletter.

    Related news

    Last News

    The Etna Valley will be a main European semiconductors hub

    The EU ChipsJU program will fund the development of innovative semiconductors production lines in Catania, thanks to an international consortium led by…

    Bending Spoons acquires StreamYard

    The Italian tech company has entered into an agreement to buy the US based live-streaming and video-recording business

    HR startup's market is on fire, ask to Factorial

    Factorial secures $80M of Go-To-Market investment from General Catalyst to accelerate growth.

    Awentia brings Italian Deep Tech to South America

    From Imola, Awentia Agritech will take its Smart Agriculture technologies to Argentinian companies Ava Fruit, Doña Paula and Bodega A16

    Most read

    The Etna Valley will be a main European semiconductors hub

    The EU ChipsJU program will fund the development of innovative semiconductors production lines in Catania, thanks to an international consortium led by…

    Newsletter signup

    Join our mailing list to get weekly updates delivered to your inbox.

    Sign me up!