Joint customers can now integrate Exchange Solutions’ loyalty services directly within their Snowflake environments

BOSTON & TORONTO: #DataOptimization--Exchange Solutions is excited to announce the launch of its SaaS Loyalty and Personalized Offers Connected App on the Snowflake AI Data Cloud. This innovative solution enables joint customers to implement Exchange Solutions’ comprehensive SaaS loyalty product directly within their Snowflake environment.

Exchange Solutions and Snowflake, the AI Data Cloud company, are working together to help joint customers inform business decisions by providing joint customers with quicker speed to program launch, centralized data management, cost-effective operations, simplified data enrichment, and accelerated model training. The Connected App seamlessly integrates Exchange Solutions' loyalty services with Snowflake's AI Data Cloud, bringing Exchange Solutions’ applications to the data instead of exporting it into the application.

Key benefits of Exchange Solutions’ SaaS Loyalty and Personalized Offers include:

• Quicker Speed to Program Launch: Pre-configured loyalty app works directly within Snowflake
• Centralized Data and Simplified Data Enrichment: Ensures all data resides in one place within Snowflake, eliminating the need to have multiple, distributed and duplicate data repositories
• Cost Efficiency: No ongoing ETL management
• Accelerated Model Training: Easy access to new data elements for training offers

Mike Hughes, CEO of Exchange Solutions, stated, "Our continued partnership growth with Snowflake underscores the value our Connected App brings to Snowflake users. By integrating our advanced loyalty and personalized offer solutions with Snowflake's powerful data platform, we are empowering retailers to deliver highly engaging and powerful consumer experiences more efficiently without the need to host data in multiple places."

For more information, visit Exchange Solutions and Snowflake.

About Exchange Solutions

Exchange Solutions is a cloud-based loyalty platform management company that delivers personalized loyalty solutions to B2C and B2B businesses, enabling them to build deeper and more profitable engagement with their consumers. With more than 25 years of experience in the industry, Exchange Solutions transforms loyalty programs and promotions from being costly applications to productive and profitable capabilities for clients across various industries in the US and Canada. Current clients include retailers such as Esso™ and Mobil™, Sobeys Inc., McKesson, Indochino, Suncor and White Cap.

Fonte: Business Wire