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HubSpot Reports Q4 and Full Year 2024 Results

HubSpot, Inc. (NYSE: HUBS), the customer platform for scaling companies, today announced financial results for the fourth quarter and full year ended December 31, 2024. Financial Highlights: Revenue F...

Business Wire

CAMBRIDGE, Mass.: HubSpot, Inc. (NYSE: HUBS), the customer platform for scaling companies, today announced financial results for the fourth quarter and full year ended December 31, 2024.

Financial Highlights:

Revenue
Fourth Quarter 2024:

  • Total revenue was $703.2 million, up 21% on an as-reported basis and 20% in constant currency compared to Q4'23.
    • Subscription revenue was $687.3 million, up 21% on an as-reported basis compared to Q4'23.
    • Professional services and other revenue was $15.9 million, up 36% on an as-reported basis compared to Q4'23.

Full Year 2024:

  • Total revenue was $2.63 billion, up 21% on an as-reported basis and in constant currency compared to 2023.
    • Subscription revenue was $2.57 billion, up 21% on an as-reported basis compared to 2023.
    • Professional services and other revenue was $58.0 million, up 24% on an as-reported basis compared to 2023.

Operating Income (Loss)
Fourth Quarter 2024:

  • GAAP operating margin was (1.5%), compared to (4.0%) in Q4'23.
  • Non-GAAP operating margin was 18.9%, compared to 17.1% in Q4'23.
  • GAAP operating loss was ($10.8) million, compared to ($23.2) million in Q4'23.
  • Non-GAAP operating income was $133.1 million, compared to $99.3 million in Q4'23.

Full Year 2024:

  • GAAP operating margin was (2.6%), compared to (9.3%) in 2023.
  • Non-GAAP operating margin was 17.5%, compared to 15.5% in 2023.
  • GAAP operating loss was ($67.6) million, compared to ($200.9) million in 2023.
  • Non-GAAP operating income was $460.2 million, compared to $337.4 million in 2023.

Net Income (Loss)
Fourth Quarter 2024:

  • GAAP net income was $4.9 million, or $0.10 per basic and $0.09 per diluted share, compared to net loss of ($12.4) million, or ($0.25) per basic and diluted share in Q4'23.
  • Non-GAAP net income was $124.9 million, or $2.42 per basic and $2.32 per diluted share, compared to $93.3 million, or $1.85 per basic and $1.77 per diluted share in Q4'23.
  • Weighted average basic and diluted shares outstanding for GAAP net income (loss) per share was 51.7 million and 52.2 million respectively, compared to 50.3 million basic and diluted shares in Q4'23.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 51.7 million and 53.9 million respectively, compared to 50.3 million and 52.6 million, respectively in Q4'23.

Full Year 2024:

  • GAAP net income was $4.6 million, or $0.09 per basic and diluted share, compared to net loss of ($164.5) million, or ($3.30) per basic and diluted share in 2023.
  • Non-GAAP net income was $434.1 million, or $8.48 per basic and $8.12 per diluted share, compared to $313.1 million, or $6.28 per basic and $6.00 per diluted share in 2023.
  • Weighted average basic and diluted shares outstanding for GAAP net income (loss) per share was 51.2 million and 51.8 million respectively, compared to 49.9 million basic and diluted shares in 2023.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 51.2 million and 53.4 million respectively, compared to 49.9 million and 52.2 million, respectively in 2023.

Balance Sheet and Cash Flow

  • The company’s cash, cash equivalents, and short-term and long-term investments balance was $2.2 billion as of December 31, 2024.
  • During the fourth quarter, the company generated $194.1 million of cash from operating cash flow, compared to $104.3 million during Q4'23.
  • During the fourth quarter, the company generated $198.6 million of cash from non-GAAP operating cash flow and $163.0 million of non-GAAP free cash flow, compared to $108.7 million of cash from non-GAAP operating cash flow and $83.0 million of non-GAAP free cash flow during Q4'23.
  • During 2024, the company generated $598.6 million of cash from operating cash flow, compared to $351.0 million during 2023.
  • During 2024, the company generated $615.6 million of cash from non-GAAP operating cash flow and $488.1 million of non-GAAP free cash flow, compared to $392.5 million of cash from non-GAAP operating cash flow and $292.5 million of non-GAAP free cash flow during 2023.

Additional Recent Business Highlights

  • Grew Customers to 247,939 at December 31, 2024, up 21% from December 31, 2023.
  • Average Subscription Revenue Per Customer was $11,312 during the fourth quarter of 2024, down 0.5% on an as-reported basis compared to the fourth quarter of 2023.
  • Calculated billings were $767.6 million in the fourth quarter of 2024, up 16% on an as-reported basis and 21% in constant currency compared to Q4'23.

“We had a solid finish to 2024, highlighting our leadership as a platform company”, said Yamini Rangan, Chief Executive Officer at HubSpot. “2024 was a transformative year for HubSpot as we reimagined our product, our platform, and company with AI. I’m excited by the progress we’ve made in embedding AI across our hubs and the value it’s driving for customers. Heading into 2025, we're focused on cementing our position as the leading AI-first customer platform for scaling companies. We are entering the year with more clarity on strategy, more alignment on outcomes and more urgency in execution than ever before.”

Business Outlook

Based on information available as of February 12, 2025, HubSpot is issuing guidance for the full year 2025 and first quarter of 2025 as indicated below.

Full Year 2025:

  • Total revenue is expected to be in the range of $2.985 billion to $2.995 billion, up 14% year over year on an as-reported basis and 16% in constant currency.
  • Non-GAAP operating income is expected to be in the range of $543.0 million to $547.0 million, representing an 18% operating profit margin.
  • Non-GAAP net income per common share is expected to be in the range of $9.11 to $9.19. This assumes approximately 53.9 million weighted average diluted shares outstanding.

First Quarter 2025:

  • Total revenue is expected to be in the range of $697.0 million to $699.0 million, up 13% year over year on an as-reported basis and 15% in constant currency.
  • Non-GAAP operating income is expected to be in the range of $98.0 million to $99.0 million, representing a 14% operating profit margin.
  • Non-GAAP net income per common share is expected to be in the range of $1.74 to $1.76. This assumes approximately 54.1 million weighted average diluted shares outstanding.

Use of Non-GAAP Financial Measures

In our earnings press releases, conference calls, slide presentations, and webcasts, we may use or discuss non-GAAP financial measures, as defined by Regulation G. The GAAP financial measure most directly comparable to each non-GAAP financial measure used or discussed, and a reconciliation of the differences between each non-GAAP financial measure and the comparable GAAP financial measure, are included in this press release after the consolidated financial statements. Our earnings press releases containing such non-GAAP reconciliations can be found in the Investors section of our website ir.hubspot.com.

Conference Call Information

HubSpot will host a conference call on Wednesday, February 12, 2025 at 4:30 p.m. Eastern Time (ET) to discuss the company’s fourth quarter and full year 2024 financial results and its business outlook. To register for this conference call, please use this dial in registration link or visit HubSpot's Investor Relations website at ir.hubspot.com. After registering, a confirmation email will be sent, including dial-in details and a unique code for entry. Participants who wish to register for the conference call webcast please use this link.

An archived webcast of this conference call will also be available on HubSpot's Investor Relations website at ir.hubspot.com.

The company has used, and intends to continue to use, the investor relations portion of its website as a means of disclosing material non-public information and for complying with disclosure obligations under Regulation FD.

About HubSpot

HubSpot is the customer platform that helps businesses connect and grow better. HubSpot delivers seamless connection for customer-facing teams with a unified platform that includes AI-powered engagement hubs, a Smart CRM, and a connected ecosystem with over 1,700 App Marketplace integrations, a community network, and educational content. Learn more at www.hubspot.com.

Cautionary Language Concerning Forward-Looking Statements

This press release includes certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding management’s expectations of future financial and operational performance and operational expenditures, expected growth, foreign currency movement, and business outlook, including our financial guidance for the first fiscal quarter of and full year 2025 and our long-term financial framework; statements regarding our positioning for future growth and market leadership; statements regarding the economic environment; and statements regarding expected market trends, future priorities and related investments, and market opportunities. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates” or words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations or strategies will be attained or achieved. Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control including, without limitation, risks associated with our history of losses; our ability to retain existing customers and add new customers; the continued growth of the market for a customer platform; our ability to develop new products and technologies and differentiate our platform from competing products and technologies, including artificial intelligence and machine learning technologies; our ability to manage our growth effectively over the long-term to maintain our high level of service; our ability to maintain and expand relationships with our solutions partners; the price volatility of our common stock; the impact of geopolitical conflicts, inflation, foreign currency movement, and macroeconomic instability on our business, the broader economy, our workforce and operations, the markets in which we and our partners and customers operate, and our ability to forecast our future financial performance; regulatory and legislative developments on the use of artificial intelligence and machine learning; and other risks set forth under the caption “Risk Factors” in our SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events or otherwise.

Consolidated Balance Sheets

(in thousands)

 

 

 

December 31,

 

 

December 31,

 

 

 

2024

 

 

2023(1)

 

Assets

 

 

 

 

 

 

Current assets:

 

 

 

 

 

 

Cash and cash equivalents

 

$

512,667

 

 

$

387,987

 

Short-term investments

 

 

1,556,828

 

 

 

1,000,245

 

Accounts receivable

 

 

334,829

 

 

 

295,303

 

Deferred commission expense

 

 

148,693

 

 

 

99,326

 

Prepaid expenses and other current assets

 

 

80,586

 

 

 

88,679

 

Total current assets

 

 

2,633,603

 

 

 

1,871,540

 

Long-term investments

 

 

154,212

 

 

 

325,703

 

Property and equipment, net

 

 

114,165

 

 

 

103,331

 

Capitalized software development costs, net

 

 

154,484

 

 

 

106,229

 

Right-of-use assets

 

 

216,230

 

 

 

251,071

 

Deferred commission expense, net of current portion

 

 

160,814

 

 

 

122,194

 

Other assets

 

 

115,254

 

 

 

75,247

 

Intangible assets, net

 

 

37,563

 

 

 

42,316

 

Goodwill

 

 

209,508

 

 

 

173,761

 

Total assets

 

$

3,795,833

 

 

$

3,071,392

 

Liabilities and stockholders’ equity

 

 

 

 

 

 

Current liabilities:

 

 

 

 

 

 

Accounts payable

 

$

3,649

 

 

$

9,106

 

Accrued compensation costs

 

 

67,442

 

 

 

53,462

 

Accrued commissions

 

 

102,043

 

 

 

78,169

 

Accrued expenses and other current liabilities

 

 

125,135

 

 

 

94,074

 

Operating lease liabilities

 

 

32,693

 

 

 

35,047

 

Convertible senior notes

 

 

458,184

 

 

 

Deferred revenue

 

 

784,253

 

 

 

672,150

 

Total current liabilities

 

 

1,573,399

 

 

 

942,008

 

Operating lease liabilities, net of current portion

 

 

254,539

 

 

 

296,561

 

Deferred revenue, net of current portion

 

 

3,969

 

 

 

5,810

 

Other long-term liabilities

 

 

55,640

 

 

 

36,459

 

Convertible senior notes, net of current portion

 

 

 

 

456,206

 

Total liabilities

 

 

1,887,547

 

 

 

1,737,044

 

Stockholders’ equity:

 

 

 

 

 

 

Common stock

 

 

52

 

 

 

50

 

Additional paid-in capital

 

 

2,713,697

 

 

 

2,136,908

 

Accumulated other comprehensive (loss) income

 

 

(5,654

)

 

 

1,827

 

Accumulated deficit

 

 

(799,809

)

 

 

(804,437

)

Total stockholders’ equity

 

 

1,908,286

 

 

 

1,334,348

 

Total liabilities and stockholders’ equity

 

$

3,795,833

 

 

$

3,071,392

 

(1) In the three months ended March 31, 2024, we discovered an immaterial error in our calculation of Cost of Revenues—Subscription related to how we calculate contractual credits in one of our third-party vendor agreements. As a result, we have revised the Consolidated Statement of Operations by reducing Cost of Revenues- Subscription by $1.2 million for the three months ended December 31, 2023 and $7.1 million for the year ended December 31, 2023 to reflect the revised impact of the credits on that period. We have also revised the balance sheet as of December 31, 2023 to reflect the cumulative impact of the error on prior periods, resulting in a decrease to accrued expenses and other current liabilities and a decrease to accumulated deficit totaling $14.2 million. Lastly, we have updated certain line items within the operating section of the statement of cash flows for the three months and year ended December 31, 2023 but note no net impact to cash flows provided by operating activities. Refer to our Form 10-K for additional information.

Consolidated Statements of Operations

(in thousands, except per share data)

 

 

Three Months Ended December 31,

 

 

For the Year Ended December 31,

 

 

2024

 

 

2023(1)

 

 

2024

 

 

2023(1)

 

Revenues:

 

 

 

 

 

 

 

 

 

 

 

Subscription

$

687,316

 

 

$

570,225

 

 

$

2,569,546

 

 

$

2,123,479

 

Professional services and other

 

15,856

 

 

 

11,689

 

 

 

57,997

 

 

 

46,751

 

Total revenue

 

703,172

 

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