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DXC Taps Hotwire to Elevate Global Brand Visibility and Communications Impact

Hotwire, the global communications consultancy, has been selected as the global public relations partner for DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider. In t...

Business Wire

SAN FRANCISCO: Hotwire, the global communications consultancy, has been selected as the global public relations partner for DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider. In this role, Hotwire will enhance DXC’s brand visibility, sharpen messaging, and lead strategic communications initiatives globally.

Hotwire will work closely with DXC to transform its global communications approach, ensuring a cohesive and compelling narrative. By leading the development and execution of strategic services—including senior counsel, executive thought leadership, and media engagement—Hotwire will help DXC amplify its message across key markets.

"Technology disruption is redefining the future at an unprecedented rate and pace. At DXC, we have a proud heritage as a trusted partner to the world’s most innovative brands, delivering solutions that drive industries forward in today's AI-powered world,” said Kaveri Camire, SVP and Chief Marketing Officer at DXC. “Hotwire’s deep expertise in technology communications and ability to craft a powerful narrative makes them the ideal partner for DXC.”

“At Hotwire, we specialize in helping the world’s most innovative technology brands build influence and drive business impact,” said Heather Craft, CEO North America at Hotwire. “As AI continues to reshape industries, we are excited to work with DXC to amplify its communications strategy and showcase its leadership in AI-powered innovation. Together, we will drive strategic storytelling that highlights DXC’s impact on businesses and their customers.”

This new partnership marks a significant milestone in Hotwire’s track record of supporting global technology leaders in navigating complex communications challenges and unlocking new opportunities through strategic communications.

About Hotwire
Hotwire is the tech PR, communications, and marketing consultancy. Globally, top technology brands partner with us for expert consultancy to scale and support their businesses. Found at the intersection of technology and humanity, our 400+ people in 11 countries weave global experience and local expertise to define, measure, and repeat success across reputation, relationship, and revenue campaigns. Follow us here to see how 20+ years at the forefront of communications and marketing help Hotwire make the technical, irresistible.

About DXC Technology
DXC Technology (NYSE: DXC) helps global companies run their mission-critical systems and operations while modernizing IT, optimizing data architectures, and ensuring security and scalability across public, private and hybrid clouds. The world's largest companies and public sector organizations trust DXC to deploy services to drive new levels of performance, competitiveness, and customer experience across their IT estates. Learn more about how we deliver excellence for our customers and colleagues at DXC.com.

Fonte: Business Wire

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