OMAHA, Neb.: WaveCX, provider of personalized, digital product engagement solutions for financial institutions, has been named a finalist in the annual Banking Tech Awards USA, hosted by FinTech Futures, earning recognition in the categories of “Best Personalization Solution” and “Best Customer Experience Solution – Customer Engagement & Actionable Insights.”

The Banking Tech Awards USA honor technology excellence and innovation in the banking and financial services sector, spotlighting the standout projects, products, services and teams driving progress in the industry.

WaveCX’s digital product engagement platform was recognized for helping financial institutions leverage AI-driven tools and hyper-targeted content delivery to engage customers directly within digital banking channels while streamlining operations and empowering employees with faster, more effective resources. The platform's personalized content capabilities have resulted in click-through rates as high as 83% (compared to the industry average of 10-20%) and conversion rates near 8% (far exceeding typical averages of 2-3%), helping FIs promote new product features and convert customers into active users.

"We built WaveCX to help financial institutions cut through the digital noise and connect customers with the products and services that matter most," said Jon Tvrdik, CEO of WaveCX. "To be named a finalist in both personalization and customer experience categories is meaningful recognition of our team’s work in delivering those clear, timely and valuable digital experiences."

For the complete list of finalists, visit FinTech Futures.

About WaveCX

WaveCX powers digital engagement for financial institutions by combining AI search, interactive content, and in-app intelligence. The platform helps banks and credit unions reduce support costs, increase product adoption and deliver personalized, outcome-focused digital experiences. Learn more at wavecx.com.

Fonte: Business Wire