The Conversation Cloud™ platform recognized for empowering organizations to streamline operations, elevate customer experiences, and prepare for an AI-driven future

NEW YORK: Smart Communications™, a leading technology company that helps enterprises scale more meaningful customer conversations, has been named a Leader in The Aragon Research Globe™ for Workflow and Content Automation (WCA), 2025. This is the fifth consecutive year that Smart Communications has received this recognition, reflecting its continued innovation and strategic impact on digital transformation initiatives in regulated industries.

The report evaluates 13 key vendors shaping the rapidly evolving WCA market and highlights the breadth and strength of Smart Communications’ Conversation Cloud platform, including:

• SmartIQ™, which intelligently issues requests for information and creates end-to-end digital data collection processes that ensure accurate, relevant information comes in and accurate, fast decisions go out.
• SmartCOMM™, which facilitates compliant customer conversations across any channel, including onboarding, workflow, collaboration, and content automation.
• Expanded capabilities through the acquisition of Joisto, adding cloud-native archival and high-speed retrieval capabilities to enhance compliance, efficiency, and long-term visibility.
• Deep, established partnerships and pre-built integrations that enable faster deployments, seamless connectivity, and accelerated digital transformation.

“The Workflow and Content Automation market is poised for significant evolution in the coming year, potentially surpassing the pace of change we’ve seen over the past decade,” said Jim Lundy, Founder and CEO of Aragon Research. “Now is the time for organizations to retire outdated systems that stand in the way of leveraging new advancements in AI. At Aragon, we’re helping businesses identify technology gaps and define solution requirements to streamline data collection, content creation, and automation – delivering smarter, faster, and more personalized customer experiences.”

The Workflow and Content Automation landscape is increasingly shifting to an AI-based approach, enabling quicker document processes to keep up with increasing demands for personalized content and experiences. As enterprises seek to adapt and balance these advances with traditional rules-based approaches to WCA, the fusion of workflow automation and generative AI is transforming how they manage content across the entire document lifecycle.

“At Smart Communications, we’re committed to future-proofing how enterprises communicate with their customers,” said Simon Tindal, Chief Technology Officer, Smart Communications. "Being named a Leader by Aragon for the fifth year in a row reflects our commitment to delivering real-world impact through AI innovation, automation, and secure, scalable solutions. With the recent addition of advanced archival and retrieval capabilities, we’ve extended our ability to support the full lifecycle of customer conversations – from data collection to long-term compliance – at the speed and scale today’s enterprises demand.”

To read the full analysis, download a complimentary copy of the report here.

About Aragon Research

Aragon Research is an independent research and advisory firm that provides business and tech executives with the actionable insights they need to navigate technology's evolving impact on business. Aragon Research delivers high-impact visual research, consulting, and advisory services to provide enterprises with the insight they need to make better technology and strategy decisions. For more information, visit aragonresearch.com. Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them “AS IS,” without warranty of any kind.

About Smart Communications

Smart Communications provides the platform that leading organizations trust to deliver personalized, consistent and compliant conversations across all touchpoints and channels. The Conversation Cloud™ consists of SmartCOMM™, for enterprise-scale customer communications, SmartIQ™ for digital forms transformation and SmartDX™ for trade documentation. Over 650 enterprise organizations across the globe rely on Smart Communications to simplify and automate complex processes and deliver highly secure, frictionless experiences across the customer lifecycle. To learn more, visit http://www.smartcommunications.com

Fonte: Business Wire