EDITED, the leading retail intelligence platform, has released its annual Black Friday analysis for the US and UK markets. Developed by EDITED’s team of retail analysts, the report highlights the ke...

A data-driven look at the trends shaping the biggest shopping weekend of the year, powered by EDITED’s market data.
LONDON & NEW YORK: EDITED, the leading retail intelligence platform, has released its annual Black Friday analysis for the US and UK markets. Developed by EDITED’s team of retail analysts, the report highlights the key promotional and pricing trends that shaped the biggest shopping weekend of the year. Retailers can expect a detailed look at how discounting behavior shifted, how consumers responded, and where margin protection played a larger role in both regions.
Early findings indicate that discount participation reached its highest point in three years across both markets, yet retailers approached the season with a more measured strategy. Consumers showed strong engagement with targeted promotions, and select categories saw careful management as brands worked to balance demand with profitability. The full report breaks down these dynamics and provides a comprehensive view of how retailers adapted to market pressures and changing shopper sentiment.
Emily Bezzant, VP of Research at EDITED, said that the team looks forward to producing these reports every year, calling it an important temperature check for the industry. “Our Black Friday analysis provides a clear, data-backed view of how retail is evolving and where the real opportunities lie,” she said. “We love bringing this level of insight to retailers so they can plan with confidence and respond quickly to shifts in the market.”
The full US and UK Black Friday analyses, along with supporting messaging trackers, are available now. Readers can explore detailed discount patterns, category performance, and strategic implications for the year ahead at the link below.
Access the full reports:
UK: https://edited.com/report/uk-black-friday-insights-2025/
US: https://edited.com/report/us-black-friday-insights-2025/
About EDITED
EDITED is the world’s leading AI solution for retail that empowers brands and retailers with real-time insights and actionable recommendations around assortment, pricing, and site merchandising. We help retailers drive better business outcomes by providing a holistic view that is market-informed, profit-aware, and customer-centric. The world’s most successful brands and retailers use EDITED’s platform to get closer to their best customers and future-proof their business.
Fonte: Business Wire
Alaa Abdul Nabi, Vice President, Sales International at RSA presents the innovations the vendor brings to Cybertech as part of a passwordless vision for…
G11 Media's SecurityOpenLab magazine rewards excellence in cybersecurity: the best vendors based on user votes
Always keeping an European perspective, Austria has developed a thriving AI ecosystem that now can attract talents and companies from other countries
Successfully completing a Proof of Concept implementation in Athens, the two Italian companies prove that QKD can be easily implemented also in pre-existing…
Today KNIME announced that Michael Berthold, Founder and CEO, is stepping down from the role. Trevor Kaufman, a seasoned CEO with a proven track record…
Logistics Reply, the Reply group company specialising in innovative solutions for supply chain execution and warehouse management, announced today the…
Conduent Incorporated (Nasdaq: CNDT), a global technology-driven business solutions and services company, today announced that the Board of Directors…
Qnity Electronics, Inc. (“Qnity”) (NYSE: Q), a premier technology solutions leader across the semiconductor value chain, today announced that Matt Harbaugh…