#personalization--SundaySky, the premier AI-powered video platform built for the needs of modern enterprises, today announced the rollout of the next generation of its video platform, solidifying its ...
New capabilities empower Marketing, CS, and CX teams to create and scale videos across the customer journey in the first unified solution of its kind
NEW YORK: #personalization--SundaySky, the premier AI-powered video platform built for the needs of modern enterprises, today announced the rollout of the next generation of its video platform, solidifying its position as the go-to business solution for video creation that’s AI-powered, data-driven, and creatively limitless. The latest update introduces cutting-edge AI avatars, in-app screen recording, and advanced AI media generation capabilities to deliver a comprehensive suite of video tools for marketers, customer experience professionals, customer success teams, and product managers in a single, unified platform.
“Video is not just a tool—it's a core resource for how businesses engage customers and grow,” said Marc Zionts, CEO of SundaySky. “Still, the average SundaySky customer uses three or more video tools as part of their workflow. Our goal is to streamline their workflows and empower teams to leverage video effectively at every stage of the customer journey. Whether they’re onboarding new customers, driving product adoption, or solving support and service issues, enhancing these moments with video that is personalized to an individual customer and scaled to thousands—even millions—is the future of video for business.”
A Unified Video Solution for Modern Enterprises
A recent survey of SundaySky customers found that 66% of respondents are using more than three video tools to achieve their goals—a fragmented approach that SundaySky simplifies by providing everything teams need to create, personalize, scale, and share video in one place. Unlike point solutions focused on single capabilities like avatars, personalization, screen recording, or video editing, SundaySky unifies these tools into its platform for a more efficient and streamlined workflow.
“SundaySky has been a home run for us,” said SundaySky customer David Homan, chief marketing officer at McGohan Brabender. “We leverage the platform to personalize targeted messaging to our potential clients, streamline communication, and educate clients about new products available to them. The ability to scale quickly and customize content by industry, person, or background has been a major advantage, helping us compress our sales cycle and enhance client retention. What excites me most, though, is the upcoming avatar feature. Being able to create custom avatars opens up endless possibilities for personalized communications at scale. SundaySky’s commitment to innovation has been invaluable, and I’m thrilled to integrate this functionality into our plans for 2025, helping us deliver consistent, high-impact experiences for over 500,000 of our clients’ employees across the country.”
New Features to Drive Efficiency and Scale
The latest platform enhancements reflect SundaySky’s commitment to bringing virtually all video creation capabilities to business teams within one solution:
“We’re proud to be the first enterprise video platform to bring all these capabilities into one place to meet the requests of our customers and the needs of modern businesses,” said Jonathon Ben-Haim, vice president of product management at SundaySky. “What’s more, our platform is the only solution offering data-driven personalization to tailor narration, media, on-screen text, and CTAs to the audience segment or individual customer—allowing businesses to reach their audience in the most impactful ways.”
SundaySky’s AI-powered video platform is trusted by leading brands like Aetna, Bank of America, Okta, Staples, and ZoomInfo, to revolutionize their customer engagement strategies.
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About SundaySky
SundaySky is the premier enterprise video platform, empowering teams to create and deliver videos at scale faster, easier, and with personalization. Our AI-powered platform seamlessly connects with existing software, making video creation accessible and efficient across many customer journeys. In a fragmented landscape, SundaySky’s comprehensive solution unifies the capabilities and use cases companies require to meet their customers’ expectations for video. Fortune 500 businesses and growth brands alike, including 1-800 Contacts, Aetna, Bank of America, Okta, Staples, T. Rowe Price, UnitedHealthcare, ZoomInfo, and many others, have adopted SundaySky to transform the way they engage customers at scale. Learn more at www.sundaysky.com.
Fonte: Business Wire
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