Co-led by Jeffrey Katzenberg’s WndrCo and Kindred Ventures to scale AdMax, the AI platform automating video ad creation, testing, and performance optimization

SAN FRANCISCO: Creatify, the AI platform powering high-performance video advertising, today announced $15.5 million in Series A funding co-led by WndrCo and Kindred Ventures. The round brings Creatify’s total funding to $23 million, with early investors including NFDG, Millennium New Horizons, Creator Ventures, and Leadout Capital.

Trusted by over a million marketers and 10,000+ teams — including Alibaba.com, Comcast, Binance, NewsBreak, Tec-do, and Zumper — Creatify uses generative AI models and integrated workflow tools to automate the entire video ad lifecycle, from creative inspiration and generation to testing and optimization. The company recently surpassed $9 million in annual recurring revenue within 18 months of launch.

“Video is the most valuable format in digital advertising, but it's still the hardest to produce at scale,” said Creatify co-founder and CEO Yinan Na. “We built Creatify to remove these barriers. Just as Shopify revolutionized e-commerce, we're doing the same for video ads—making them fast, effective, and accessible to businesses of all sizes.”

The funding coincides with the launch of AdMax, the first end-to-end AI ad agent to combine creative inspiration, production, testing, and performance analytics in one workflow. AdMax introduces:

• Ad monitoring that turns top competitor and category ads into actionable campaigns
• AI-powered video generation that creates dozens of UGC-style and product showcase videos in minutes
• 700+ AI-generated avatars enabling multilingual, cross-platform execution without traditional production costs
• Creative testing engine built for Meta and TikTok, optimized for ROAS and CPA
• API access and team workspaces that streamline video production at scale while maintaining brand consistency

“Great technology turns storytelling into real business results,” said Jeffrey Katzenberg, Founding Partner at WndrCo, who will join Creatify’s board of directors. “Creatify represents the next leap forward. It’s not just making video ads easier to produce, it’s redefining how modern advertising works. In a world where brands must show up everywhere, all the time, Creatify is purpose-built to meet that demand at scale.”

According to Steve Jang, Founding Partner at Kindred Ventures and early investor in Uber, Coinbase, and Perplexity: “Generative media and LLMs are making a profound impact in how people and brands market and advertise their ideas and products. Creatify’s AI agent collapses the slow, expensive, and constrained process of making and deploying video ads into a modern, super fast, and high-fidelity experience. We’re thrilled to back Creatify on this mission to reinvent the global advertising market using generative AI.”

Enterprise brands are already seeing meaningful results. Zumper now produces over 300 videos monthly with Creatify, saving $20,000 per month. NewsBreak advertisers are launching tailored creatives in minutes — not days — with better performance across audience segments.

“If we want TV advertising to evolve and grow the way advertising has in social media, we need to make the process much easier,” said James Borow, Vice President of Product and Engineering, Universal Ads, Comcast. “It’s innovative companies like Creatify who are identifying the biggest obstacles such as ad creation and then building the solutions that invite brands of all sizes to take advantage of the incredible benefits of TV advertising.”

“We want to make advertising on NewsBreak as fast, easy, and effective as possible,” said Ryan Ludlow, General Manager at NewsBreak. “Creatify's Ad Creation tool removes creative roadblocks, giving advertisers a simple way to create high-quality video creatives in a matter of minutes--rather than days or weeks of working with a creative agency. Our most successful advertisers launch multiple creatives tailored to different audiences, monitor performance data, and quickly adjust their strategy. With Creatify, more advertisers now have the tools to do exactly that -- efficiently and at scale.”

Founded by former Meta and Snap technologists and contributors to FAIR (Meta’s Fundamental AI Research lab), Creatify merges cutting-edge research with deep product expertise. The team plans to use the funding to expand R&D and customer success and roll out new features like AI-driven market insights and cross-platform publishing.

About Creatify

Creatify is the leading AI video ad platform, used by over 1 million people across 10,000+ teams globally. Its software automates the entire video ad lifecycle, helping marketers create, test, and optimize top-performing video ads in minutes. Creatify is backed by WndrCo, Kindred Ventures, NFDG, Creator Ventures, Millennium New Horizons, and Leadout Capital. Learn more at www.creatify.ai.

Fonte: Business Wire