BOSTON: Tour24 Inc., a leading self-guided touring platform for multifamily, today announced a new integration with AppFolio, the technology leader powering the future of the real estate industry. The integration connects Tour24’s on-demand touring and AI-powered leasing support directly into the AppFolio Performance Platform, giving property managers a faster, more measurable path from tour to lease.

Leasing demand doesn’t follow office hours, increasing the need for property managers to capture and act on prospect activity in real time within their existing leasing workflows. Tour24 integrates with AppFolio to enable on-demand, self-guided tours while capturing real-time prospect engagement data that feeds directly into the platform. This ensures every tour, interaction, and prospect action is immediately actionable, giving teams greater visibility into renter intent and enabling faster, more informed follow-up and conversion.

What this means for property managers:

• Extend leasing beyond office hours: Enable secure, on-demand tours anytime, capturing demand when prospects are most engaged
• Gain visibility into renter intent: Leverage real-time tour activity and engagement signals to better identify and prioritize high-intent prospects
• Respond faster with more context: Bring tour data directly into AppFolio to inform timely, more effective follow-up
• Scale leasing operations efficiently: Reduce manual coordination and empower teams to focus on high-value interactions that drive conversion

“This is about solving a real bottleneck in leasing,” said Georgianna W. Oliver, Founder and CEO of Tour24. “The AppFolio Performance Platform helps property managers prioritize the outcomes that drive real performance, and by integrating directly with AppFolio, we’re extending that foundation, turning tour activity into actionable leasing data so teams can move faster and convert more.”

The integration ensures that prospect activity in Tour24 is automatically reflected within AppFolio. Property managers gain a clearer, real-time view of funnel performance, enabling them to prioritize high-intent prospects and eliminate manual data gaps between touring and leasing workflows.

As renter expectations continue to shift toward immediacy and flexibility, integrations like Tour24 help property managers meet demand in real time while maintaining operational efficiency within the AppFolio Performance Platform.

About Tour24

Tour24 is a multi-award-winning platform built for multifamily that helps operators drive more leases through self-guided tours enhanced with ToriAI. Prospects can tour anytime, get instant answers, and move seamlessly to the next step, resulting in more tours, higher-intent leads, and stronger lease conversions without adding onsite workload.

Fonte: Business Wire